After Mother’s and Father’s days, it’s graduation time now, plus weddings perhaps. And there’s Eid, too. With “Life is about moments” as its ideal, Baume & Mercier’s mission is for the brand to be the natural companion of life’s celebrated moments, such as a birthday or anniversary, a graduation, a first job, or a family reunion, the kind that warms our hearts in any culture and on every continent. Baume & Mercier’s four key collections include the classically feminine Linea for women, the sporty-elegant Capeland for men, the timeless Hampton for both men and women, and the Classima, perfect for all occasions.
Celebrate Eid with Baume & Mercier – a partner for life’s precious moments
Baume & Mercier has always considered itself as a privileged partner for all life’s precious moments. In an era of changing values, a Baume & Mercier watch is also a memory-keeper, an everlasting reminder of life’s most cherished moments. Eid is a celebrated moment across the globe for millions, and a beautiful Baume & Mercier watch is an ideal gift for Ladies and Men to mark this occasion.
The successful Linea line was enhanced this year with five new models, one of which is the beautiful 32mm piece with a strikingly alluring trapezoidal diamond set bezel. Sparkling in chic style, this Linea is beautifully equipped with a mother-of-pearl dial with snailed zones and riveted indexes. The case is meticulously set with 22 diamonds weighing 0.34 carats, and this model is sold with an additional interchangeable black satin strap with pin buckle. The interchangeable strap system is a hallmark of the Linea line – it allows each woman to create her own individual style and wear the watch exactly as she wants.
For men, the 2012 emblematic piece in the Capeland collection is a beautiful gift, with the sleek black dial and great artistic craftsmanship evoking a strong sense of sport-chic sophistication inherent in the brand’s DNA and new seaside living universe. As with the entire Capeland collection, it was inspired by a 1948 single-push piece chronograph vintage model and features a steel polished and satin-finished case and warm light brown alligator strap. The movement has been modified to become a flyback, allowing the wearer to switch from one chronograph reading to another by pressing the push piece only once. Also, a key enrichment is that the watch is beautifully recognized on the inside, with the stunning movement visible through the sapphire crystal case back.
The Baume & Mercier universe is centered on values of timelessness, conviviality, and sharing, expressed through family, friends, and loved ones. The new Linea and Capeland models will become a timekeeper of your celebrated moments, the perfect partners for your Eid celebrations this year.
Baume & Mercier
Founded in 1830, the Swiss Maison d’Horlogerie Baume & Mercier has had a proud track record of manufacturing watches that consistently embody an ideal of excellence and affordable luxury for everyday living. Today, the brand’s four key collections include the classically feminine Linea for women, the sporty-elegant Capeland for men, the timeless Hampton for both men and women, and the Classima, perfect for all occasions and enhanced with new 2011 additions. The dawn of 2011 marks the start of a new chapter in Baume & Mercier’s history. The brand’s new universe is now represented by Seaside Living in the Hamptons, which corresponds to the genuine values of sharing, authenticity, and relaxed elegance. The Hamptons have inspired Baume & Mercier’s new claim: Life is about moments. Baume & Mercier’s mission is to be the natural companion of life’s celebrated moments, such as a birthday or anniversary, a graduation, a first job, or a family reunion, the kind that warms our hearts in any culture and on every continent.